Comparison is exhausting because the list is too long
Put forty options in front of anyone and judgement degrades. Most people end up picking by sales rank or price, neither of which has anything to do with whether the product suits them. Shortening the list is genuinely useful work on its own. The method is to set one non-negotiable constraint first, such as a budget ceiling, a size limit or who will use it, cut most of the field with it in a single pass, and only then compare what remains.
Three steps to a shortlist of three
Write down the one hard requirement, such as fitting a particular space or surviving a washing machine. Use it to eliminate everything that fails, no matter how well reviewed. Then compare what is left on a single dimension, the one you actually care about most. Comparing three candidates is productive. Comparing twenty is not.
Our screening rules, with the actual numbers
To reach a recommended slot, a product needs a rating above 4.4 and at least 50 reviews at the same time. A high score on very few reviews has not yet shown whether it is stable. If the rating falls below 4.2 it returns to review, and below 4.0 we stop recommending it. A negative feedback rate above 8% moves it off the homepage into observation, and above 15% removes it entirely. Those are two separate thresholds on purpose: observation only costs a homepage slot, while removal ends the recommendation, and one shared threshold would either punish good products or let bad ones through.
Four problems that skip the thresholds entirely
Counterfeits, quality, safety and after-sales support. A serious signal in any of these pauses the product immediately, whatever the rating and however many reviews it has. The reason is simple. A rating is an average, and a large number of ordinary orders dilutes it. But when one of these four problems reaches a particular customer, an average is no comfort to them.
Products nobody looks at drop out on their own
Three days without a click removes a product from the homepage, seven days puts it under low-activity observation, and fifteen days makes it a delisting candidate. The point is to keep the homepage a current list rather than an accumulation of everything ever recommended. We would rather show a shorter homepage than a row of products that turn out to be out of stock or pointing at a dead link.
What we do not do
We do not run lab tests, we do not test products ourselves, and we will not tell you we tried twelve of something when we did not. We do not rank a product higher because it pays a better commission. We do not take on the seller's responsibilities: price, stock, delivery and support all follow the seller's own page, the purchase completes there, and nothing costs you more for having come through us. Being clear about what we have not done matters as much as being clear about what we have.
The rules are public, so you can check our work
None of the numbers above are slogans. They are the rules the site actually runs on. You can look at any product here, check its rating and review count, and judge for yourself whether it meets the standard we published. If you find something that should not be on this site, that is ours to fix.